Taking an enterprise product into the Indian market

Aintu Inc. · Director—Sales & Marketing · Nov 2016–May 2021

Building the India enterprise business and developing a customer base in FMCG.

Challenge

An enterprise product entering a market needs a practical commercial approach, not just a translated pitch.

Build the India enterprise business from the ground up.

Developed enterprise relationships and the sales and marketing approach for FMCG customers.

40+ FMCG clients and 100% sales growth within the first two years, as reported in the existing career profile.

Market entry becomes repeatable when the product's value is expressed in the customer's own operating context.

Historical outcomes from the previously published career profile.